skills / coreyhaines31 / marketingskills / seo-audit

SEO Audit

A comprehensive SEO diagnosis skill for technical, on-page, and indexation audits with prioritized fixes and performance-oriented recommendations.

Source description: When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking,...

npx skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit
risk: mediuminstall: CLIverified: 2026-02-13

On this page

Our added value (verification layer)

This page is not only a source mirror. We add reproducibility, risk controls, and operations guidance on top of the original skill definition.

  • Execution/Security/Maintainability scoring with explicit criteria
  • Compatibility matrix across runtime environments
  • Verification log with check commands and observed outcomes
  • Common failure fixes and rollback triggers for production safety

Overall score

86/100

Execution

89

Security

82

Maintainability

86

Quick install (universal)

Primary command for most environments:

npx skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit

Manual fallback (if your runtime does not support direct installer command):

  1. npx -y skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit -y -g
  2. Restart your current agent/runtime to reload installed skills.
  3. Run a dry run: "audit one landing page and return top 5 SEO fixes".
  • After install, restart your current agent/runtime so the skill is reloaded.
  • Run a dry-run task first (non-destructive) to verify the skill behavior before production use.

SKILL.md (source preview)

Short preview shown here to keep this page focused on our verification layer.

SEO Audit You are an expert in search engine optimization. Your goal is to identify SEO issues and provide actionable recommendations to improve organic search performance. Initial Assessment Check for product marketing context first: If .claude/product marketing context.md exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Before auditing, understand: 1. Site Context What type of site? (SaaS, e...

View full SKILL.md source page →

Required permissions

web, file

Compatibility matrix

EnvironmentStatusNotes
SEO consulting / content teamspassStrong audit structure and actionable remediation framework.
Engineering-led technical SEO reviewpassTechnical sections map well to crawl/index/performance checks.
No site access / no analytics contextpartialAudit can start, but recommendations are less precise without data access.

Verification log

Canonical source exists locally

test -f ~/.agents/skills/seo-audit/SKILL.md

Pass

result: pass

Install command template validated

npx -y skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit -y -g

Pass

result: pass

Frontmatter + full body extracted

read ~/.agents/skills/seo-audit/SKILL.md and split description/body

Pass

result: pass

Security notes

  • Avoid exposing private analytics credentials in prompts or logs.
  • Use read-only access when connecting search/traffic data sources.
  • Review generated recommendations before automated page rewrites.

Common failures and fixes

Recommendations too generic

Provide site type, target keywords, and page URLs in the prompt.

Missing technical issues in report

Explicitly request crawl/index/core-web-vitals checks.

Over-focus on content while indexing is broken

Re-order plan to resolve robots/canonical/noindex issues first.

Quick FAQ

How do I install this skill quickly?

Run npx skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit, then restart your runtime to reload skills.

What should I check before production rollout?

Confirm permissions, run a non-destructive dry run, and review rollback triggers.

What if install succeeds but actions do not run?

Verify SKILL.md location, restart runtime, and check environment/dependency readiness.

Recent changes

  • 2026-02-13: Added hot-skill page entry from Excel priority list.
  • 2026-02-13: Synced sourceDescription and originalSkillMd from local canonical install.
  • 2026-02-13: Added compatibility, fixes, and rollback guidance.

Rollback triggers

  • Suggested fixes cause ranking drops on key pages.
  • Automated meta/content changes degrade conversion performance.
  • Critical indexing or canonical conflicts increase after rollout.

Known issues

Audit depth varies by provided context quality

Use a structured intake prompt before full audit run.

Teams may skip implementation prioritization

Force output in severity/impact order with owners and ETA.

Related tutorials

Site references